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Урок 1.
00:04:04
About the class and insctructor
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Урок 2.
00:02:38
Quick class preview plus introduction to SEM
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Урок 3.
00:08:15
Introduction to Adwords
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Урок 4.
00:02:01
Keywords match types
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Урок 5.
00:01:32
The importance of Ad Relevancy
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Урок 6.
00:02:22
Relevant landing pages FTW
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Урок 7.
00:04:01
Demo landing pages in the wild
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Урок 8.
00:06:15
Adwords account structure
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Урок 9.
00:06:44
Troublehooting your campaign
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Урок 10.
00:28:47
Creating a campaign
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Урок 11.
00:01:41
Keyword strategy and tools
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Урок 12.
00:16:31
Google key word planner
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Урок 13.
00:03:10
Google analytics and adwords
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Урок 14.
00:11:54
It's all about quality score
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Урок 15.
00:03:06
Increase your CTR with Ad extensions
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Урок 16.
00:08:25
Go faster with the adwords editor
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Урок 17.
00:00:34
Let's start a new campaign
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Урок 18.
00:03:11
Keyword research. Getting keyword ideas from your site
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Урок 19.
00:01:50
Keyword research. Getting keywords ideas from other key
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Урок 20.
00:03:00
Creating keyword buckets
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Урок 21.
00:04:19
Creating keyword buckets. Part 2
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Урок 22.
00:04:41
Competitive research
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Урок 23.
00:10:38
Bulk uploading keywords
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Урок 24.
00:08:30
Bulk uploading ads
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Урок 25.
00:04:00
Creating campaign sitelinks
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Урок 26.
00:03:04
Using dynamic keywords insertion
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Урок 27.
00:03:56
Tracking conversions inside adwords
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Урок 28.
00:12:26
Campaign settings via the interface
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Урок 29.
00:02:04
Campaign settings via the editor
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Урок 30.
00:05:40
Getting started with remarketing
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Урок 31.
00:02:03
Adding your remarketing
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Урок 32.
00:05:13
Creating your first remarket campaign
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Урок 33.
00:03:33
Reporting - search query report
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Урок 34.
00:02:25
Advanced adwords reports
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Урок 35.
00:03:00
Advance adwords reports. Part 2 - Ad serving reports
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Урок 36.
00:01:44
Introduction to facebook ad
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Урок 37.
00:17:57
How Facebook advertising works
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Урок 38.
00:03:45
Creating a page post link ad
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Урок 39.
00:01:49
Facebook campaign structure
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Урок 40.
00:10:34
Creating your first facebook campaign
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Урок 41.
00:01:17
Custom audiences on facebook
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Урок 42.
00:10:51
Facebook power editor
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Урок 43.
00:12:09
Introduction to Google analytics
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Урок 44.
00:05:09
Advanced Google analytics reports
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Урок 45.
00:17:28
Introduction to A B testing
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Урок 46.
00:06:29
An overview of optimizely
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Урок 47.
00:04:23
Analyzing your A B test