Этот материал находится в платной подписке. Оформи премиум подписку и смотри или слушай SEO Fundamentals (Keywords, Link Building, Content Optimization), а также все другие курсы, прямо сейчас!
Премиум
  • Урок 1. 00:01:59
    SEO Bootcamp: Learn Search Engine Optimization
  • Урок 2. 00:02:05
    Welcome to This Course!
  • Урок 3. 00:03:53
    Google Search: What Is It?
  • Урок 4. 00:05:16
    Google Search: How Does it Work?
  • Урок 5. 00:03:39
    Google Search: How Is It So Fast?
  • Урок 6. 00:05:55
    What is SEO
  • Урок 7. 00:05:50
    Google SERP Breakdown
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    Current Google Ranking Factors
  • Урок 9. 00:04:46
    Three Pillars of SEO and Course Structure
  • Урок 10. 00:03:19
    Debunking SEO Myths
  • Урок 11. 00:08:26
    EXERCISE: Become a SEO Detective
  • Урок 12. 00:03:41
    What is Keyword Research?
  • Урок 13. 00:05:19
    Informational vs. Commercial Search Intent
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    Long Tail vs. Short Tail Keywords
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    Google Keyword Planner: Set Up
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    Google Keyword Planner: Interface
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    Google Keyword Planner: Analyse
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    SEMrush Access
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    SEMrush Keyword Magic Tool
  • Урок 20. 00:08:11
    SEMrush Organic Keyword Research Tool (Part 1)
  • Урок 21. 00:04:37
    SEMrush Organic Keyword Research Tool (Part 2)
  • Урок 22. 00:10:10
    SEMrush Keyword Gap Tool
  • Урок 23. 00:09:31
    Google Trends
  • Урок 24. 00:06:19
    Ubersuggest Keyword Tool (Free Tool)
  • Урок 25. 00:03:44
    Answer the Public
  • Урок 26. 00:04:24
    Assessing Keywords
  • Урок 27. 00:02:53
    Minimum Search Volumes
  • Урок 28. 00:06:23
    Finding Relevant Keywords Using Google Keyword Planner (Part 1)
  • Урок 29. 00:05:55
    Lovekate vs. Competitors
  • Урок 30. 00:08:16
    Finding Relevant Keywords Using Google Keyword Planner (Part 2)
  • Урок 31. 00:02:21
    Using Google SERPs for Keyword Inspo
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    EXERCISE: Competitor Keyword Analysis
  • Урок 33. 00:11:34
    Brief Index: EAT and YMYL SEO
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    EAT and YMYL SEO (Part 1)
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    Expertise (Part 2)
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    Authoritativeness (Part 3)
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    Trustworthiness (Part 4)
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    How Does EAT Work? (Part 5)
  • Урок 39. 00:05:07
    What is Content?
  • Урок 40. 00:01:41
    Videos, Images, Text: Which is Best?
  • Урок 41. 00:03:10
    Content Writing: Kickass Titles (Part 1)
  • Урок 42. 00:03:17
    Content Writing: Kickass Titles (Part 2)
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    Content Writing: Main Content
  • Урок 44. 00:02:20
    Content Writing: Army Ant Method
  • Урок 45. 00:04:10
    Content Writing: Army Ant Method (Practical)
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    Content Writing: Battleship Content
  • Урок 47. 00:02:11
    Optimising Content: Threading in Keywords
  • Урок 48. 00:07:05
    Optimising Content: Threading in Keywords (Practical)
  • Урок 49. 00:06:08
    Optimising Content: H1s and Title Tags
  • Урок 50. 00:05:32
    Keyword Cannibalisation: Deeper Dive
  • Урок 51. 00:02:28
    Introduction
  • Урок 52. 00:02:46
    Site Architecture: What Is It ?
  • Урок 53. 00:06:47
    Site Architecture: Best Practices
  • Урок 54. 00:05:12
    Crawl Budget
  • Урок 55. 00:03:11
    Sitemap Introduction
  • Урок 56. 00:04:32
    Sitemaps: Best Practices
  • Урок 57. 00:02:30
    Submitting a Sitemap Through Google Search Console
  • Урок 58. 00:03:20
    Robots.txt Introduction
  • Урок 59. 00:03:08
    Creating a Robots.txt File: Best Practices
  • Урок 60. 00:03:32
    Page Speed Introduction
  • Урок 61. 00:04:04
    Page Speed: Best Practices
  • Урок 62. 00:04:34
    Measuring Page Speed: Google PageSpeed Insights
  • Урок 63. 00:04:52
    Measuring Page Speed: Think With Google
  • Урок 64. 00:03:36
    Duplicate Content Introduction
  • Урок 65. 00:04:34
    Duplicate Content: Best Practices (Part 1)
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    Duplicate Content: Best Practices (Part 2)
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    HTTP vs. HTTPS
  • Урок 68. 00:07:57
    HTTP Status Codes
  • Урок 69. 00:04:22
    HTTP Status Codes: Redirect Path Chrome Extension
  • Урок 70. 00:04:14
    Hreflang Tags: Introduction
  • Урок 71. 00:01:38
    Hreflang Tags: Best Practices
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    Hreflang Tags: Implementation
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    Creating Hreflang Tags Made Easy
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    Exercise: Imposter Syndrome
  • Урок 75. 00:07:04
    International SEO
  • Урок 76. 00:05:16
    Mobile SEO Introduction
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    Mobile SEO: Testing
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    Mobile SEO: Best Practices
  • Урок 79. 00:04:06
    Mobile SEO: Optimising for UX Signals
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    Core Web Vitals Introduction
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    Core Web Vital - 1 - LCP
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    Core Web Vital - 2 - FID
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    Core Web Vital - 3 - CLS
  • Урок 84. 00:06:28
    Why WordPress?
  • Урок 85. 00:02:55
    What to Look For From a CMS
  • Урок 86. 00:02:28
    www. vs. non-www.
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    Choosing a Domain Name
  • Урок 88. 00:03:49
    leandomainsearch.com (Free Tool)
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    bustaname.com (Free Tool)
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    Archive.org for Checking Domain History
  • Урок 91. 00:02:18
    WordPress Hosting
  • Урок 92. 00:06:09
    Navigating a WordPress Dashboard
  • Урок 93. 00:02:31
    Yoast SEO Plugin
  • Урок 94. 00:07:49
    Backlinks: What Are They and Why They Are Important
  • Урок 95. 00:05:30
    Anchor Texts
  • Урок 96. 00:04:06
    Do-Follow vs. No-Follow Backlinks
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    Backlink Analytics and Checks
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    Moz Domain Authority Check
  • Урок 99. 00:11:40
    Link Strategy 1: Guest Posting
  • Урок 100. 00:08:27
    Link Strategy 2: Taking Competitor Backlinks
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    Link Strategy 3: Resource Link Building
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    Link Strategy 4: Broken Link Building
  • Урок 103. 00:03:08
    Link Strategy 5: Skyscraper Link Building
  • Урок 104. 00:05:40
    Tracking Keyword Rankings: SEMrush
  • Урок 105. 00:02:36
    Tracking Keyword Rankings: Serprobot
  • Урок 106. 00:02:43
    How Long Does It Take To See Results
  • Урок 107. 00:07:18
    Checking Competitor Rankings Using SEMrush
  • Урок 108. 00:06:51
    Keeping Track of Your Backlinks
  • Урок 109. 00:03:18
    Rankings Not Improving?
  • Урок 110. 00:05:09
    Google Search Console: Clicks to Your Website
  • Урок 111. 00:03:44
    SEO Audits: What Are They?
  • Урок 112. 00:03:15
    SEO Audit Tools to Consider
  • Урок 113. 00:06:09
    Using Screaming Frog
  • Урок 114. 00:01:57
    Website URLs (Part 1)
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    Website URLs (Part 2)
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    Title Tags (Part 1)
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    Title Tags (Part 2)
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    Meta Descriptions (Part 1)
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    Meta Descriptions (Part 2)
  • Урок 120. 00:01:15
    H1 Tags (Part 1)
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    H1 Tags (Part 2)
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    SEO Audit Presentation: Technical Issues
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    SEO Audit Presentation: Content Issues
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    SEO Audit Presentation: Off-Site Issues
  • Урок 125. 00:07:18
    Introduction
  • Урок 126. 00:05:26
    5 Checks Before a Migration: 2-3 Months
  • Урок 127. 00:04:34
    Benchmark Analysis: Rankings
  • Урок 128. 00:05:38
    Benchmark Analysis: Backlinks
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    Benchmark Analysis: Indexed Pages
  • Урок 130. 00:04:46
    Benchmark Analysis: Clicks, Impressions and Traffic
  • Урок 131. 00:07:29
    Redirect Mapping
  • Урок 132. 00:04:43
    Pre-Launch Checks: 1 Week to Go
  • Урок 133. 00:03:49
    Launch Day Checks (Part 1)
  • Урок 134. 00:05:17
    Launch Day Checks (Part 2)
  • Урок 135. 00:04:28
    Post-Launch Checks
  • Урок 136. 00:01:20
    Thank You!